Cookie Policy

Background

This Cookie Policy explains how Optimised AI Limited (“we”, “us”, “our”) uses cookies and similar technologies on our website, https://getfrugal.uk (“Our Site”). It should be read together with our Privacy Policy.

By continuing to browse or use Our Site after seeing the cookie banner, you are agreeing to our use of cookies as described in this Policy (unless you have adjusted your browser settings to refuse them).

1. What Are Cookies?

Cookies are small text files placed on your computer, smartphone, or other device when you visit a website. They are widely used to make websites work, to improve efficiency, and to provide information to site owners.

Cookies can be:

• Session Cookies – deleted when you close your browser.
• Persistent Cookies – remain on your device for a set period or until you delete them.
• First-party Cookies – set directly by us.
• Third-party Cookies – set by external services we use (e.g., analytics providers).

2. How We Use Cookies

We use cookies to:

• Ensure our website functions properly.
• Improve your browsing experience.
• Analyse how visitors use Our Site.
• Personalise content and services.
• Remember your preferences and login sessions.

We do not use cookies to collect sensitive information such as financial details or to directly identify you.

3. Types of Cookies We Use

a) Strictly Necessary Cookies

Essential for the operation of Our Site (e.g., security, log-in, session management). You cannot opt out of these.

b) Performance & Analytics Cookies

Help us understand how visitors use Our Site, so we can improve functionality and user experience (e.g., Google Analytics).

c) Functionality Cookies

Remember your preferences (such as language or login details) to provide a more personalised experience.

d) Targeting/Advertising Cookies

May be used to deliver relevant ads or track campaign effectiveness. These will only be used with your consent.

4. Third-Party Cookies

We may use third-party services such as:

• Google Analytics – to understand site usage and improve performance.
• Social media integrations – e.g., LinkedIn, Twitter, or Facebook plug-ins that allow you to share content.

These providers may set their own cookies over which we have no control. Please refer to their privacy/cookie policies.

6. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in law or technology. Any changes will be posted on this page with the updated date at the top.

7. Contact Us

If you have any questions about our use of cookies, please contact us:

Optimised AI Limited
Bartle House, 9 Oxford Court
Manchester, England
M2 3WQ

hello@getfrugal.uk